THE Duke and Duchess of Sussex have given their communications team the boot after blaming them for a series of PR humiliations.
Harry and Meghan chose instead to go with the firm behind their controversial twerking video — sparking fears of a “clickbait” approach likely to horrify the Royal Family.
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Last night a source told The Sun: “Meghan and Harry always blame everyone else and never themselves.
“No one ever seems to be good enough for them and yet they fail to understand why things don’t change.”
This year’s embarrassments include January’s take-down of Meghan in society bible Vanity, reigniting bullying allegations and headlined “American Hustle”.
In February experts described as chaotic the rebranding of her American Riviera Orchard food brand to As Ever.
Her six-part Netflix cookery show was savaged by reviewers in both the UK and US, while her podcast Confessions of a Female Founder quickly tumbled down ratings.
Meghan, 43, was also caught out calling herself “Her Royal Highness” in a potential breach of the 2020 Megxit agreement struck with the late Queen.
The Sussexes responded by firing two directors of communications in what insiders described as a purge.
UK-based Charlie Gipson went along with California-based Kyle Boulia.
Deesha Tank, who worked for the couple’s Archewell foundation for three years, had resigned days earlier.
Meanwhile the head of content for Meghan’s Instagram account also left.
They have now brought in Method Communications, who claim they are “disruptors” who “challenge the status quo”.
It is understood one of their first acts was releasing the video of heavily pregnant Meghan dancing in a maternity unit as she tried to induce Lilibet’s birth.
The clip was widely panned but pulled in 42million views.
Photos of Lilibet and six-year-old brother Archie, with their faces covered by emojis, were then posted online showing the kids in Disneyland.
Several weeks ago the couple hired Emily Robinson as a new director of communications — despite her previously running publicity for The Crown episodes which showed Harry in Nazi fancy dress and sympathetic storylines on Mohammed Al-Fayed.
However, their chief communications officer remains Meredith Maines, appointed in March days before Harry scuppered any hope of a reconciliation with King Charles in an angry interview with the BBC.
Ms Maines said: “Transitioning from a team of two to an agency support staff of eight, operating across five different time zones, will give international media and stakeholders better access.”
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