Introduction
Microwave ovens have become a useful kitchen appliance in many Indian homes. They are no longer used only for reheating food. Modern microwave ovens can also grill, bake, roast, defrost and prepare a wide range of dishes.
The growing popularity of nuclear families, working professionals, smaller kitchens and convenience-focused cooking is supporting demand for microwave ovens in India. Consumers are also becoming more interested in appliances that can perform several cooking functions in one machine.
The microwave category has changed considerably in recent years. Basic solo microwave ovens are still popular for reheating and simple cooking, but convection and combination models are attracting consumers who want baking, grilling and roasting functions. Newer products also offer features such as air frying, automatic cooking menus, inverter technology, touch controls, smart connectivity and specialised Indian cooking programs.
The Indian market includes large international consumer-electronics companies as well as Indian appliance manufacturers. Brands such as LG, IFB and Samsung have a strong presence in microwaves, while Whirlpool, Godrej, Panasonic, Haier and Voltas Beko compete across different price and product segments.
Based on market presence, product availability, brand recognition, technology, product range and financial scale, here are 10 important microwave oven brands available in India.
1. LG
| Company | LG Electronics India Limited |
| Parent Company | LG Electronics |
| Business | Consumer electronics and home appliances |
| FY2025-26 Revenue | ₹24,605 crore |
| 2025 Microwave Retail-Volume Share | 38% |
| Main Products | Solo, Grill, Convection and Charcoal Microwave Ovens |
LG is one of the biggest names in India’s microwave oven market and currently holds the largest retail-volume share according to Euromonitor’s 2025 data. The research company estimated LG’s share at 38%, considerably ahead of the other brands in the category.
LG offers microwave ovens across several categories, including solo, grill and convection models. Its higher-end products include Charcoal Convection models with features such as motorised rotisserie, Diet Fry, Indian cooking menus and Wi-Fi connectivity.
The company has also developed features specifically aimed at Indian households. Depending on the model, LG microwave ovens can offer Indian cooking programs, an Indian Roti Basket, milk pasteurisation, ghee preparation and Diet Fry technology. Some newer models also support Scan-to-Cook and Wi-Fi connectivity.
LG Electronics India reported ₹246.05 billion, or about ₹24,605 crore, in revenue from operations for FY2025-26, representing 1% year-on-year growth. This is revenue for LG’s complete Indian business and is not microwave-specific revenue.
LG’s combination of market presence, a broad product range and features designed for Indian cooking has made it a major player in the microwave category.
2. IFB
| Company | IFB Industries Limited |
| Headquarters | Kolkata, India |
| Business | Home appliances and engineering |
| FY2025-26 Consolidated Revenue | ₹5,652.59 crore |
| 2025 Microwave Retail-Volume Share | 18% |
| Main Products | Solo, Grill, Convection and Steam Microwave Ovens |
IFB is one of the strongest Indian-origin brands in the microwave oven market. Euromonitor estimated IFB’s retail-volume share at 18% in 2025, making it the second-largest brand in the category in that measurement.
IFB has built a strong association with kitchen appliances, particularly washing machines, dishwashers and microwave ovens. Its microwave range covers basic solo models as well as advanced convection and steam models.
The company’s current microwave portfolio includes 20-litre, 23-litre, 25-litre, 28-litre, 30-litre and larger models. Features available on selected models include auto cooking, auto preheat, multi-stage cooking, rotisserie, air fry and dual heaters.
IFB has also introduced more advanced products such as Power Steam Inverter Microwave Ovens. These combine microwave cooking with steam, grilling, baking and air frying. Some models also include sterilisation and self-cleaning functions.
The company’s financial scale has also grown. IFB Industries reported ₹5,652.59 crore in consolidated total revenue for FY2025-26, compared with ₹5,126.89 crore in FY2024-25. Consolidated profit after tax increased to approximately ₹143.56 crore.
IFB is therefore an important option for consumers who want a microwave from a company that has a long-standing focus on home appliances.
3. Samsung
| Company | Samsung India Electronics |
| Parent Company | Samsung Electronics |
| Business | Consumer electronics and home appliances |
| FY2024-25 Revenue from Operations | ₹1,11,183 crore |
| 2025 Microwave Retail-Volume Share | 12% |
| Main Products | Solo, Grill, Convection and Wi-Fi Microwave Ovens |
Samsung is another major microwave oven brand in India. Euromonitor estimated its retail-volume share at 12% in 2025, placing it among the three largest microwave brands in the country.
Samsung sells solo, grill and convection microwave ovens. Its range includes models with technologies such as HotBlast, Slim Fry and Masala & Sun Dry. Some models also focus on Indian cooking requirements.
The company benefits from its very large consumer-electronics ecosystem in India. Samsung sells smartphones, televisions, refrigerators, air conditioners, washing machines, computers and other products, giving it a broad retail and service network.
Samsung India Electronics reported ₹1,11,183 crore in revenue from operations in FY2024-25, up from ₹99,541.6 crore in FY2023-24. The figure covers Samsung’s entire Indian business rather than microwave sales alone.
Samsung’s microwave range is particularly relevant for consumers who want a combination of cooking features, modern design and integration with a wider electronics brand.
4. Whirlpool
| Company | Whirlpool of India Limited |
| Parent Company | Whirlpool Corporation |
| Business | Home appliances |
| FY2025-26 Consolidated Total Income | ₹8,233.39 crore |
| Main Products | Solo, Grill and Convection Microwave Ovens |
Whirlpool is one of the oldest and most recognised home-appliance brands in India. The company is known for refrigerators and washing machines, but its portfolio also includes microwave ovens and other kitchen appliances.
Whirlpool’s microwave range has traditionally included solo, grill and convection products, giving consumers options for simple reheating as well as more advanced cooking.
The company’s Indian operations remain significant in the broader home-appliance industry. Whirlpool of India reported ₹8,233.39 crore in consolidated total income for FY2025-26, compared with ₹8,110.16 crore in FY2024-25.
For consumers, Whirlpool can be considered by households that prefer a long-established home-appliance brand and want a microwave as part of a broader kitchen-appliance portfolio.
5. Godrej
| Company | Godrej & Boyce / Godrej Appliances |
| Parent Group | Godrej Enterprises Group |
| Business | Consumer appliances and engineering |
| FY2025 Godrej & Boyce Revenue | Around ₹19,077 crore |
| Main Products | Solo, Grill and Convection Microwave Ovens |
Godrej is one of India’s oldest home-appliance brands and has a long history in the consumer-durables market. The brand sells a wide range of kitchen and household products, including microwave ovens.
Godrej microwave ovens are designed for different household requirements, from basic reheating to grilling and convection cooking. Depending on the model, consumers can find features such as auto-cook programs, multiple power levels, digital controls and combination cooking.
Godrej & Boyce reported revenue of approximately ₹19,077 crore in FY2025, according to CRISIL. Its consumer-appliance division contributed about 35% of overall revenue and grew 41% during the year.
The company’s broader Godrej Enterprises Group reported an annual turnover of approximately ₹18,970 crore for FY2024-25, described as unaudited and provisional on its corporate profile.
These figures cover the wider business and should not be interpreted as microwave revenue. Godrej remains relevant for Indian consumers looking for a domestic brand with a broad appliance portfolio and established presence in the Indian market.
6. Panasonic
| Company | Panasonic Life Solutions India |
| Parent Company | Panasonic Holdings |
| Business | Electrical products and consumer appliances |
| Latest Available India Revenue Information | Operating revenue above ₹500 crore for FY2024-25 |
| Main Products | Solo and Convection Microwave Ovens |
Panasonic is another well-known Japanese brand in India’s home-appliance market. Its microwave ovens are available in both basic and more advanced configurations.
The company offers solo and convection microwave ovens. Panasonic’s current Indian range includes compact 20-litre models with digital controls and auto menus, while its convection range targets consumers who want additional cooking functions.
For example, Panasonic’s NN-ST266BFDG is a 20-litre solo microwave with digital controls and 51 auto menus.
Panasonic Life Solutions India is a diversified company, so microwave revenue is not separately disclosed. Available company information places its operating revenue above ₹500 crore for the financial year ended March 2025, while EBITDA increased by 28.34% over the previous year.
7. Haier
| Company | Haier Appliances India |
| Parent Company | Haier Group |
| Business | Consumer appliances |
| FY2025 Revenue | ₹9,974 crore |
| FY2025 Net Profit | ₹517 crore |
| Main Products | Solo, Grill and Convection Microwave Ovens |
Haier has expanded rapidly in India’s consumer-appliance market. Although the company is particularly visible in refrigerators, washing machines and air conditioners, it also has a growing microwave oven portfolio.
Haier’s Indian website currently lists solo, grill and convection microwave ovens. Its range includes 20-litre, 22-litre, 23-litre, 25-litre, 28-litre and 30-litre models. Some models offer hundreds of automatic cooking menus, air-frying functions, rotisserie and stainless-steel cavities.
Haier Appliances India reported ₹9,974 crore in sales for the fiscal year ended December 2025, representing a 21% increase over the previous year. Net profit rose 8% to approximately ₹517 crore.
The company has also indicated plans for continued expansion in India, with its chief executive expecting revenue to cross ₹14,000 crore in the following year. Haier’s microwave range is therefore relevant for consumers looking for a combination of modern features and competitive pricing.
8. Voltas Beko
| Company | Voltbek Home Appliances |
| Brands | Voltas Beko |
| Partners | Voltas and Arçelik |
| Business | Home appliances |
| Main Products | Solo, Grill and Convection Microwave Ovens |
Voltas Beko has become a familiar name in Indian household appliances. The brand is a joint venture associated with Tata Group company Voltas and Turkish appliance manufacturer Arçelik.
The brand’s microwave range covers several price and capacity segments. Its official website currently lists 20-litre, 23-litre, 25-litre, 28-litre and 34-litre microwave ovens. Both grill and convection models are available.
For example, its current range includes a 20-litre solo model, 20-litre and 23-litre grill models and several convection models. The listed prices generally range from the budget segment to around ₹20,000 for larger convection models.
Voltas Beko is also notable because it competes across several home-appliance categories rather than focusing on only microwave ovens. The brand can be relevant for households that want a microwave with useful cooking features without necessarily moving into the premium price segment.
9. Morphy Richards
| Brand | Morphy Richards |
| Indian Business Partner | Bajaj Electricals |
| Business | Kitchen and home appliances |
| Main Products | Solo and Convection Microwave Ovens |
Morphy Richards is a familiar kitchen-appliance brand in India and operates through Bajaj Electricals’ product ecosystem.
Its microwave range includes both compact solo products and larger convection models. Current products listed through Bajaj Electricals include the 20MWS, 27CGF, 30CGD Dehydro and Air 23CGAD microwave ovens.
Bajaj Electricals reported ₹4,524.34 crore in revenue from operations and other income for FY2025-26 on a standalone basis. This represents Bajaj Electricals’ overall business and should not be treated as Morphy Richards or microwave-specific revenue.
Morphy Richards is worth considering for consumers who want a kitchen-focused brand with products across different cooking categories.
10. Bajaj
| Company | Bajaj Electricals Limited |
| Parent Group | Bajaj Group |
| Business | Consumer appliances, fans and lighting |
| FY2025-26 Revenue from Operations & Other Income | ₹4,524.34 crore |
| Main Products | Microwave Ovens and Kitchen Appliances |
Bajaj is one of India’s long-established consumer-appliance brands. The company sells a wide range of household products, including kitchen appliances, fans, lighting products and other electrical goods.
Microwave ovens are part of Bajaj’s cooking-appliance portfolio. The company’s current product ecosystem includes microwave ovens alongside OTGs, air fryers, induction cooktops, mixers and other kitchen products.
Bajaj Electricals reported ₹4,524.34 crore in revenue from operations and other income in FY2025-26, compared with ₹4,883.21 crore in FY2024-25.
For consumers who mainly want a microwave for everyday cooking, reheating and grilling without moving into the premium segment, Bajaj’s appliance portfolio provides another Indian-market option.
Financial and Business Comparison
| Brand | Latest Available Revenue / Financial Figure | Microwave Market Information |
| LG | ₹24,605 crore FY2025-26 | 38% retail-volume share in 2025 |
| IFB | ₹5,652.59 crore FY2025-26 consolidated revenue | 18% retail-volume share in 2025 |
| Samsung | ₹11,350.1 crore FY2024-25 revenue from operations | 12% retail-volume share in 2025 |
| Whirlpool | ₹8,233.39 crore FY2025-26 consolidated total income | Major home-appliance brand |
| Godrej | Around ₹19,077 crore FY2025 revenue for Godrej & Boyce | Major Indian appliance brand |
| Panasonic | Operating revenue above ₹11,500 crore FY2024-25 | Microwave and electrical-appliance portfolio |
| Haier | ₹9,974 crore FY2025 revenue | Growing appliance and microwave portfolio |
| Voltas Beko | ₹2,235.53 crore FY2025 revenue | Solo, grill and convection range |
| Morphy Richards | Brand-specific revenue not separately disclosed | Solo and convection range |
| Bajaj | ₹4,524.34 crore FY2025-26 revenue from operations & other income | Microwave and kitchen-appliance range |
Conclusion
India’s microwave oven market is becoming more technology-focused as consumers look for appliances that can do more than simply reheat food. Solo models continue to serve basic household needs, while grill and convection models are attracting people who want baking, roasting and grilling functions in the same appliance.
The latest Euromonitor data shows that the market is relatively concentrated. LG held 38% of retail-volume sales in 2025, followed by IFB at 18% and Samsung at 12%. Together, these three brands represented 69% of India’s microwave retail volume during the year.
The financial scale of the companies competing in this category is also significant. LG Electronics India reported ₹24,605 crore in FY2025-26 revenue, IFB Industries reported ₹5,652.59 crore in consolidated revenue, Haier India reported ₹9,974 crore in FY2025 sales, and Whirlpool of India reported ₹8,233.39 crore in consolidated total income for FY2025-26. Samsung India reported ₹1,11,183 crore in FY2024-25 revenue from operations, although Samsung’s figure includes its much larger smartphone and electronics businesses.
The category is also moving toward smarter cooking. Wi-Fi connectivity, automatic cooking programs, air frying, steam cooking, inverter technology and specialised Indian recipes are becoming more visible in newer models. Euromonitor expects smart and AI-powered features to remain an important growth area for the microwave category.
For consumers, however, the biggest brand is not necessarily the only factor that matters. The type of microwave, capacity, cooking functions, ease of cleaning, power consumption, warranty and service availability should all be considered before buying.
As Indian households continue to look for faster and more convenient cooking solutions, brands such as LG, IFB, Samsung, Whirlpool, Godrej, Panasonic, Haier, Voltas Beko, Morphy Richards and Bajaj are likely to remain important names in the country’s microwave oven market.
Frequently Asked Questions:
1. Which is the most popular microwave oven brand in India?
LG is one of the most popular microwave oven brands in India.
2. Which microwave oven brand has the highest market share in India?
LG had the highest retail-volume share at 38% in 2025, according to Euromonitor.
3. Which microwave oven is best for baking?
A convection microwave oven is suitable for baking, roasting and grilling.
4. Is a solo microwave oven good for home use?
Yes, a solo microwave is useful for reheating, defrosting and basic cooking.
5. Which brands make convection microwave ovens in India?
LG, IFB, Samsung, Whirlpool, Godrej, Haier and several other brands offer convection models.
6. What is the difference between solo and convection microwaves?
A solo microwave handles basic cooking and reheating, while a convection model can also bake and roast.
7. What microwave capacity is suitable for a family?
A 23- to 30-litre microwave is generally suitable for many medium-sized families.
8. Is IFB a good microwave oven brand?
IFB is a well-known Indian appliance brand with a wide range of microwave ovens.
9. Does Samsung sell convection microwave ovens in India?
Yes, Samsung offers several convection microwave ovens in India.
10. Which microwave oven is suitable for a small family?
A compact 20- to 23-litre microwave can be suitable for a small family.
11. Do microwave ovens consume a lot of electricity?
Electricity consumption depends on the microwave’s power rating, cooking time and frequency of use.
12. Can a convection microwave replace an oven?
A convection microwave can perform many baking and roasting tasks but may not completely replace a dedicated oven for every use.
13. Which microwave oven brands offer smart features?
Brands such as LG and Samsung offer selected microwave models with smart or connected features.
14. What should I check before buying a microwave oven?
Check its capacity, type, cooking functions, power consumption, warranty and service availability.
15. Are microwave ovens safe for everyday cooking?
Yes, microwave ovens are generally safe when they are used according to the manufacturer’s instructions.
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